GAC Family and GAC Living
More Rom Coms on the Way! GAC Family to Air Family-Friendly Movies and Programs
Oct 16, 2021
Bill Abbott Launches GAC Family
Bill Abbott, who ran Hallmark Channel until his exit in 2020, is transforming the cable networks recently acquired by his GAC Media into a new family-friendly entertainment destination. The Great American Country channel will officially become GAC Family, effective Sept. 27. Ride TV, a privately held channel focused on equestrian sports, was also acquired by GAC Media and will now be GAC Living.
“At GAC, we’re focused on creating strong brands, compelling programming and a consistent family friendly viewing experience across multiple genres,” said Abbott. “The launch of GAC Family and GAC Living is the next phase in our strategy to bolster the company’s portfolio with networks that deliver on the promise of safe and entertaining storytelling that enriches lives.”
According to the company, GAC Family’s tagline will be “Stories Well Told.” It will continue to run content that captures “American culture, lifestyle and heritage,” Its schedule will evolve to include family friendly original movies and series that “celebrate relationships and the emotional connections related to holidays, seasons and occasions." GAC Living will use the tagline “Life Well Lived.” It will be the unscripted companion to GAC Family. It will have more of a focus on southern and country living.
Specific programming plans will be announced in the future, but we have it on good authority fans of Rom Com will be thrilled at what's to come!